Back to How it works

Launch your engines

Structured objectives with topic clusters, KPIs, and cadence. AI generates and executes the plan.

Brands & campaigns

Within each organization, you create brands (campaigns) with specific goals—SEO authority, content marketing, backlink outreach, or trend-based content. Each brand has its own status, type, and configuration.

Topic clusters & KPIs

Define the topics and keywords you want to rank for. Set KPIs like articles per week, backlinks per month, or trend response time. The AI uses these to prioritize and execute work.

AI execution

Once configured, the system queues and runs jobs—trend scans, content sync, backlink outreach, and more. AI agents execute each job type, with results logged and visible in your dashboard.